2014 China International Silver Industry Exhibition (SIC 2014) expands full scale promotion and accurately covers professional audience.

SIC 2014 initiated the opening release, and invited nearly 50 media, including People’s Daily, Xinhua News, China News Service, CCTV, China National Radio, Guang Ming Daily, Economic Daily, Jian Kang Bao, sina.com, sohu.com, Economy & Nation Weekly, and 21^st Century Business Herald. Hundreds of media reproduced the report, including Phoenix Economy, people.com.cn, china.com.cn, and gmw.cn, etc.

SIC 2014 cooperates with authoritative industry media and focuses on expanding promotion through professional media channel. 10 domestic professional media and 5 foreign media expressed their cooperation intention and were selected after evaluation, covering professional areas such as rehabilitation, health, elderly real state, and finance etc. In these media, Global Elderlies, as the leading media of China’s silver industry and the key promotion method of the exhibition, focuses on industry development and compares China’s ageing policies with those of developed countries in order to bring forward the development path of China and explores the market; Silver Industry Observer fully covers the exhibition and spreads exhibition information among elites of different sectors related to silver industry.

The exhibition also applies new internet technology to get to silver industry audiences in order to help the enterprises with their brand influences and industrial notability by building a fully dimensional on-line & off-line network of promotion.